Visualsoft: an agency with its own platform
Visualsoft is not a self-serve shop builder. It is a Stockton-on-Tees commerce agency that designs stores, runs digital marketing and has long offered its proprietary Visualsoft eCommerce platform as an all-in-one package: storefront, hosting, integrated payments, email and SMS marketing and reporting, with its own curated set of integrations instead of an open plugin store. Today it also describes itself as a unified retail agency building Shopify stores and in-store tech for high street names and multi-location retailers.
Its clients are typically established retailers in fashion, footwear and health and beauty, often with shops as well as a website. That profile matters for fulfilment: these are brands with seasonal ranges, returns to process and stores or wholesale accounts that draw on the same stock.
What a Visualsoft retailer needs from the warehouse
Retailers on Visualsoft are usually past the start-up stage, so the brief is less about getting orders out the door and more about doing it consistently at volume: 99.9% pick and pack accuracy, packaging that matches the brand the agency has built, and tracked delivery with proof of delivery on every parcel. Orders placed before 9pm can go out the same day; cut-offs vary by carrier, service and daily order profile.
Fashion and footwear retailers also live with high return rates. Every return that comes back to Smart is logged against its original order, inspected, graded and restocked or quarantined, with reason codes you can act on. And because a multi-location retailer rarely sells from one channel, stock for the website, marketplaces and wholesale or store replenishment can sit in one pool, with case and carton picking for B2B orders.
How orders and stock flow between your Visualsoft site and Smart
Orders placed on your Visualsoft site flow into Smart automatically and are picked, packed and dispatched with the carrier that suits each order, including DPD, Evri and Royal Mail. Tracking and order status go back to the site so your customer service team and your customers can see the parcel is on its way.
Stock is checked in against your purchase orders and the levels we hold sync back, so product pages stop selling sizes that have run out. If you are moving from the Visualsoft platform to a Visualsoft-built Shopify store, the fulfilment side does not need to move with it: we connect to the new store, the same stock pool carries on and you keep the same named contact, Andy Paine.
